The Long Tail

The Long Tail

[why the Future of Business Is Selling Less of More]

Downloadable Audiobook - 2006
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The long tail is an examination of the phenomenon Chris Anderson, the editor-in-chief of Wired magazine, first wrote about in the September 2004 issue in which he presented a powerful truth about the new economics of business in the digital age based on unlimited supply. This is a must-listen for anyone trying to position their companies for a 21st century marketplace, along with being a mind-expanding listen for consumers and producers alike.
Publisher: [New York] : Hyperion Audiobooks, 2006
ISBN: 9781401384142
1401384145
9781401385040
1401385044
Additional Contributors: Nissley, Christopher

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