A New Way to See in Business and LifeBook - 2021
In an age when technology, big data, and financial analysis defines business decision-making, award-winning financial journalist and anthropology PhD, Gillian Tett presents a different idea: businesses can revolutionize their understanding of human behaviour by studying consumers and organizations through an anthropological lens.
Publisher: Canada : Avid Reader / Simon & Schuster, 2021
Branch Call Number: ON ORDER
Characteristics: 288 pages