The Complete Idiot's Guide to E-commerce

The Complete Idiot's Guide to E-commerce

eBook - 2000
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Penguin Putnam

The Complete Idiot's Guide to e-Commerce shows you what makes e-businesses successful, what to consider when starting an on-line business, where the Internet is heading and how to avoid the pitfalls that are on the horizon. It also includes an e-commerce business model at the end of the book that brings all the content together in one cohesive strategy. You can surf the Internet to an on-line website for real examples of some e-commerce concepts like 'real-time' supply chain objects or secure electronic payment forms. The book also includes links to e-commerce suppliers, information and new technology.

Baker & Taylor
Offers advice on doing business on the Web, including security issues, online profits, establishing a virtual company, Internet advertising, and the software that makes it all possible

Publisher: Indianapolis, IN : Que, c2000
ISBN: 9780585243665
Characteristics: 1 online resource (xvi, 364 p.) : ill
Additional Contributors: Speaker, Mark
Thompson, Mark


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